MATTER MAKERS
LAZADA
USER INTERFACE & EXPERIENCE DESIGN
UI design of Matter Maker's street fashion section on the Lazada page, aimed at promoting new collections, best sellers, shop by price, and exploring other collections. To create an easy-to-use interface and an engaging user experience, I started the design process by understanding the target audience and their preferences. Considering Matter Maker's brand identity colors of yellow and black, I incorporated these hues strategically to highlight important elements and calls-to-action. I utilized a combination of bold and clean visual elements to showcase the latest collections and best sellers, using eye-catching patterns and layouts to guide users smoothly through the shopping journey. The design aimed to strike a balance between aesthetics and usability, allowing users to effortlessly explore and find their desired products while staying true to Matter Maker's unique brand identity.